Productsup and Plein team up to provide perfect product content online

Plein has chosen Productsup to import and export product content more effectively

Productsup, the leading Product-to-Consumer (P2C) software company, has been selected by Plein, a personal care retailer in the Netherlands, to receive faster and more complete product information.

The Productsup platform helps Plein import, enrich, and ultimately, export product information quickly and easily. In addition, product information can be set up uniquely for Plein's ecommerce site. As a result, Plein can successfully optimize its online product content to increase online conversion and retention for its drugstore.

“We choose Productsup because we want to publish our product content faster and more comprehensively,” said Jeroen Wiersma, conversion manager at Plein. “The quality of our product data is an important part of the customer experience and we can make this even better with Productsup’s software.”

*This partnership started between Plein and World of Content, which was acquired by Productsup in June 2022.

About Plein

In 2003, Juriaan Spoormaker founded the specialist content platform Tandartsplein and a few years later the first webshop was added. Today, Plein.nl is the largest e-tailer in the personal care industry with a complete and affordable range of A-brands and niche brands of care products. With more than 50,000 products in its range and 25,000 products in stock, Plein.nl delivers them to customers' homes the next day without any worries.